The firm clients find first.
Law firm websites and pages written in your voice, approved by you, and built to be found in search and cited by AI assistants.
We design a new homepage for your firm and send a private link. New website builds are 20% off through December 31, 2026.
- 21 dimensions of your own writing
- 30 to 60 days to launch
- One firm per practice area per market
Recent law firm sites
Each one opens with what a prospective client needs to decide, in the attorney's own voice. Identifying details are blurred.
Every page sounds like you and carries your sign-off.
Most legal marketing reads like it could belong to any firm. Ours starts from how you actually write and ends with your approval.
Written from your own writing
A Voice Profile built from 21 dimensions of 10 to 30 writing samples you send us.
Approved by you, every time
No page is published until you sign off. Statutes and procedures are sourced, and anything we could not confirm is flagged.
One firm per market
Most monthly plans include market exclusivity, so a direct competitor cannot hire us for the same work.
Results, with the period and the source
Figures from client reporting and Google Search Console. We report visibility, inquiries, consultations, and retained clients as separate measures and never blend them.
See client results- 103 website leads in one monthEstate planning firm, September 2026, up from about 25 to 30 a month.
- Nearly 11 times the AI impressionsFamily law firm, last 3 months against the 3 before (236 to 2.52K).
- AI impressions up 177%Commercial real estate firm, same comparison (4.01K to 11.1K).
- AI impressions up 69%Estate planning firm, same comparison (4.12K to 6.96K).
Four steps, finished in 30 to 60 days
You always know what we need from you, what you get back, and where you approve before anything moves forward.
Authority Asset
Day 1The matters you want more of, your market, and how your pages compare with two or three local competitors.
You approve the target matters.Voice DNA
First weekYour Voice Profile, plus standards for terms you use, claims you avoid, and your state's advertising rules.
You approve the profile.Market Intelligence
NextResearch for each market you serve and the questions clients ask there, then a plan for every page.
You approve the page plan.AEO Creation
Day 30 to 60Finished pages with sources, internal links, and structured data, delivered in batches, then a report on what changed.
You approve every page.
What attorney clients say
I have a number of sites and have been with Smart Chimp month-to-month for over two years. Beyond their brilliance with content, they're honest, and I can depend on them for anything.
Smart Chimp's content strategies are second to none. We've learned so much and continue to break record intake month over month
WL Group, attorney clientGrateful for our relationship with Smart Chimp. Their AEO content strategies got us cited in days.
KS Law, attorney clientSmart Chimp is brilliant. Their content strategies got us cited and ranked. I can't thank them enough.
JR Law Group, attorney clientPublished prices, fixed before you sign
Start with a fixed-price foundation. Keep going month to month only if it earns it.
Foundation project
From $9,500
Fixed price, 30 to 60 days
Gap review, Voice Profile, and 10 to 50 or more pages in your voice, delivered in batches as you approve them.
Monthly plan
From $1,500
Per month, after the foundation
Month to month with no setup fees. Ongoing pages, guides, and explainers when the law changes.
Law firm websites
From $5,000
20% off through December 31, 2026
Built on Netlify, WordPress, or Squarespace with the content written for you. Your firm owns everything.
See your firm's new homepage, free
The fastest way to judge our work is on your own firm. Fill out the form and we design a new homepage for your practice from scratch, then send a private link so you can see it beside your current site.
20% off new website builds, content included, through December 31, 2026What do I get with the free homepage redesign?
A new home page for your firm, designed from scratch around your practice areas and your market, sent as a private link so you can see it beside your current site. You do not need to buy anything or book a call to receive it.
Do you guarantee rankings, AI citations, or new cases?
No. Search engines and AI assistants decide what to show, and answers vary by person, place, and day. We build pages that are clear, accurate, and easy to read and quote, then report what changed using measures you can check yourself.
Who checks the legal accuracy of the content?
We source statutes, court procedures, and local facts, and flag anything we could not confirm. You review and approve every page before it is published, because the professional responsibility for your advertising stays with you.
Prefer to talk first? Book a 30-minute strategy call. It is optional.
Request received.
Thank you. We have your details and will email you to confirm them and when your new home page will be ready.